(Central News Agency reporter Lin Xingjian, New Delhi, 19th) The India-Taiwan Premium E-sports Competition, jointly organized by the International Trade Department of the Ministry of Economic Affairs and the Foreign Trade Association, has a record number of registrations this year. A Taiwan Premium Experience Zone was set up at the finals site, attracting more than a thousand e-sports players. On-site experience with consumers, successfully promoted Taiwan’s e-sports and smart life products.
More than 27,000 e-sports players signed up for this year’s Taiwan Premium E-Sports Competition. After two months of fierce online elimination rounds, the finals were held in New Delhi yesterday, attracting the attention of the Indian media.
Chen Yuqi, head of the economic team of the representative office in India, said that the number of e-sports players in India has exceeded 400 million in 2023, and it is expected to become the world’s largest e-sports consumer country in the future. In response to the growing trend of female e-sports players in India, a dedicated female e-sports tournament was added for the first time this year.
Chen Yuqi said that the information and communication industries of Taiwan and India have always interacted frequently, and the e-sports industry has expanded from hardware cooperation to video game software cooperation. For example, the Indian Game R&D Center under Daewoo Information also launched a mobile game in the middle of this year. We believe that through the experience activities of Taiwan’s high-quality e-sports live products and games, we can further convey the spirit of innovating Taiwan’s wonderful world and bring India and Taiwan closer.
In addition to the participation of e-sports brands such as G.SKILL, Yingguang, GIGABYTE, Transcend, and MSI, this Taiwan boutique e-sports competition has also set up a Taiwan boutique experience area based on the concept of “e-sports players’ daily training”. D-X, Duyang, Midea, etc. A total of 21 companies participated, including Cotech and BenQ Materials, and more than a thousand e-sports players and consumers experienced it on site.
Nakita Patel, an Indian fan who was watching the game, said that she had noticed Taiwan’s high-quality e-sports events on the Internet before, and this time she had the opportunity to watch and experience the e-sports screens used by the finalists. The high picture quality and low latency effects were so impressive. People are amazed. I will give priority to Taiwanese brands when buying e-sports equipment in the future.
An on-site representative of MSI Technology said that this time, following the footsteps of Taiwan’s high-quality e-sports, they participated in launch press conferences, campus promotions, e-sports events and online events from Mumbai, Goa, Hyderabad, New Delhi and other places. Publicity online is very helpful for business expansion. In the future, we will continue to support Taiwan’s premium e-sports promotion activities in India.
An e-commerce channel buyer who came to seek cooperation said that Taiwanese e-sports brands are already well-known in India, and more and more Taiwanese brands are exposed in local professional e-sports events, so they are very optimistic about the business opportunities of related products in the Indian consumer market. (Editor: Feng Zhao) 1121119
