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The integration of business, tourism, culture and sports in Yunnan promotes consumption. Total tourism expenditure in the first quarter exceeded 391.7 billion yuan_Activities_Tourist Volume_YoY Growth

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Original title: The integration of business, tourism, culture and sports in Yunnan promotes consumption. Total tourism expenditure in the first quarter exceeded 391.7 billion yuan

China News Service, Kunming, April 26 (Huang Xinghong) On the 26th, reporters learned from the Yunnan Provincial Press Conference on the Integration of Business, Tourism, Culture and Sports to Promote Consumption that in the first quarter, the province’s accommodation and catering industry turnover, number of tourists received, total tourism expenditure, etc. Both increased year-on-year. Among them, 300 million tourists were received and the total tourism expenditure was 391.73 billion yuan, a year-on-year increase of 5.3% and 16.1% respectively.

The picture shows that on April 23, tourists attending the “March Street” Ethnic Festival in Dali lined up to buy ice cream.Photo by Huang Xinghong

Yang Mu, Secretary of the Party Leadership Group and Director of the Yunnan Provincial Department of Commerce, introduced at the press conference that since this year, the province has stimulated consumption by creating new high-quality shopping and catering consumption formats, creating new consumption scenarios integrating business, tourism, culture and sports, and holding a series of festival activities. vitality and promote the recovery of growth in the consumer market. In the first quarter, the province’s accommodation and catering industry sales increased by 11.1% and 12.8% respectively year-on-year; the retail sales of wearable smart devices, smartphones, and communication equipment in restricted units increased by 99.5%, 23.8%, and 23.2% respectively year-on-year; Enterprises in the wholesale and retail industry and accommodation and catering industry increased by 56% year-on-year.

The picture shows on April 23, tourists take a sightseeing train to visit Dali’s golden wheat fields.Photo by Huang Xinghong

Rao Xiangbi, a member of the Party Leadership Group and Deputy Director of the Yunnan Provincial Department of Culture and Tourism, introduced that since this year, the province has organized and carried out a number of cultural and tourism series activities; enriched the supply of cultural and tourism products, strengthened marketing; innovated business products, enriched high-quality supplies, and launched more than 30 Offer discounts on tickets to scenic spots; further promote the creation and improvement of tourism services and the improvement of tourism market order to attract tourists from all over the world to travel to Yunnan. In the first quarter, the province received 300 million tourists and achieved a total tourism expenditure of 391.73 billion yuan, a year-on-year increase of 5.3% and 16.1% respectively; the province’s per capita consumption of tourists was 1,304.6 yuan, a year-on-year increase of 10.3%, making great contributions to the integration of business, tourism, culture and sports to promote consumption. Contribution to cultural tourism.

Xing Jin, member of the Party Leadership Group and Deputy Director of the Yunnan Provincial Sports Bureau, said that sports departments at all levels in the province have given full play to the positive role of sports events in “gathering popularity and promoting consumption”. In the first quarter, the province’s sports departments carried out a total of 484 sports events. During the event, we proactively integrated supporting activities such as “business, culture, and tourism” with approximately 350,000 participants and 7.42 million spectators. We successfully created new consumption hotspots, stimulated new consumption vitality, and directly boosted sports consumption by approximately 10%. billion.

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The picture shows that on April 23, the Dali Horse Racing Conference attracted many people to watch.Photo by Huang Xinghong

Yunnan Province’s business, cultural tourism, and sports departments at all levels will continue to strengthen linkage, based on Yunnan’s unique resource endowments, constantly optimize consumer supply, improve consumer experience, and focus on launching the sixth “Double Product Online Shopping Festival” before and after May Day. There are 10 key activities, including the trade-in of old appliances and home furnishings, the “Oil All the Way” refined oil products to promote consumption, the development of adventure tourism, and the “travel with the event” business, travel, culture and sports integration to promote consumption. Throughout the year, 1,000 consumption-promoting activities such as consumption-promoting competitions and food and snack festivals will be carried out around six themes: boosting bulk consumption, expanding online consumption, renewing festival consumption, boosting catering consumption, enriching consumption scenarios, and promoting national trend consumption. The above continuously enriches the connotation of “There is a kind of life called Yunnan” and promotes the transformation of tourism “flow” from “retention” to “increment”. (over)Return to Sohu to see more

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The article is in Chinese

Tags: integration business tourism culture sports Yunnan promotes consumption Total tourism expenditure quarter exceeded billion yuan_Activities_Tourist Volume_YoY Growth

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