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Director Wu Ershan suddenly unblocked all the actors in “Feng Shen” and cleared all their followers! Netizens were anxious: What happened?Behind the scenes, the listed company has lost more than 100 million this year… |


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On November 20, some netizens discovered that the Weibo of Wu Ershan, the director of “The Trilogy of the Gods”, suddenly blocked all the actors in the film, including big names such as Chen Kun and Huang Bo, as well as those who became famous with the film. Members of the “Proton Group” and even the official WeChat account of the film have had their follower lists increase from more than 1,000 to more than 100, sparking heated discussions.

However, Wuershan then simply cleared all Weibo followers. Currently, his Weibo followers are shown as 0. The related topic “Wur Shan Qu Guan” ranked first on Weibo’s hot search list.



Wuershan cancel all following

Netizens were anxious: What happened?

Wu Ershan’s behavior of canceling all attention has made the audience who are looking forward to the early release of the second and third parts of “Feng Shen” a little worried. Many netizens asked, “What happened?” Some netizens speculated whether the film “exploded”…




Wu Ershan has mentioned many times in interviews that the “Feng Shen Trilogy” requires a long creative cycle due to the difficulty and complexity of the project. However, he also mentioned that he plans to launch the third installment in the summer next year. Two.

Some netizens also said that the director’s withdrawal does not mean anything: “What about the second part of “Sediment” and “Zheng He’s Voyages to the West”?” “Is the director breaking up?” “A good director should indeed put more He devotes his time and energy to creation… Wuershan is a person who strives for excellence. Let alone withdrawing from the Internet, I completely understand that he has withdrawn from the Internet now.”…


Wuershan picture source: Visual China

Public information shows that Wu Ershan was born in Hohhot, Inner Mongolia on June 10, 1972, and is a director in Mainland China. In 2004, Wu Ershan won the International Film Critics Award at the Busan International Film Festival in South Korea for his independent film “Soap Opera”. In 2011, he won the 48th Taiwan Film Golden Horse Award for Best New Director for directing the avant-garde martial arts comedy film “The Sword Sees Laughter”. In 2012, he directed the Oriental fantasy romance film “Painted Skin II”, which grossed more than RMB 700 million at the box office and won the Best Viewing Effect Award at the 20th Beijing University Student Film Festival. In 2014, he directed the suspense-adventure film “Ghost Blowing the Lantern: The Secret of the Dragon”, which was released on December 18, 2015 and earned a box office of 1.6 billion. Then he began to direct the trilogy of domestic mythological epic films “Fengshen”.


A good harvest at the box office and word of mouth

“Fengshen” has become a “life-saving straw” for Beijing culture

It is reported that “Fengshen Part 1: Chao Ge Fengyun” was released on July 20 this year, with a cumulative box office of 2.634 billion, and a Douban score of 7.8. It can be said that it has achieved both word-of-mouth and box office success.


Image source: Douban Movie

held at the beginning of this monthAt the 36th China Golden Rooster Awards, “Fengshen Part 1” received 9 nominationsand won three awards for Best Feature Film, Best Supporting Actor, and Best Cinematography.

At that time, director Wu Ershan said: “This project has been in its tenth year since it was first planned. During these ten years, I would especially like to thank Beijing Culture for its firm support of Fengshen, and also thank all the main creators and actors. Together with the cast, crew, and nearly 10,000 partners, their talent, passion, and the most precious time in their long lives have turned this myth into the most wonderful scene in the movie. I would like to thank the more than 60 million movie viewers for their support for Fengshen. With your support and encouragement, we will work harder to produce “Fengshen Part 2” and “Fengshen Part 3″, and I hope everyone will continue to pay attention.”

“The Trilogy of the Gods” has great cultural significance in Beijing. Since 2020, Beijing has been experiencing constant cultural turmoil. On April 29, 2020, Beijing Culture released its 2019 annual report. That night, Lou Xiaoxi, the former vice chairman of Beijing Culture, reported the financial fraud of Beijing Culture in real name. On January 4, 2021, Beijing Culture received a notice of investigation by the China Securities Regulatory Commission for suspected illegal information disclosure. It also received two warning letters from the Beijing Securities Regulatory Bureau. In 2022, Beijing Culture was sued by many companies again. Wu Jing’s Dengfeng International and Chen Sicheng’s Yitong Legend both sued Beijing Culture for compensation…

Previously,Beijing Culture has been losing money for three consecutive years. The company’s financial report shows that from 2020 to 2022, the company was in a state of loss, with revenue falling by 50.19%, 30.01%, and 63.75% year-on-year respectively. In the first three quarters of this year, Beijing Culture’s revenue was approximately 138 million yuan, a year-on-year increase of 608.94%; however, the increase in revenue did not increase profits.The net profit attributable to shareholders of listed companies is still a loss of approximately 135 million yuan.. It is worth noting thatBeijing Culture’s operating costs in the first three quarters of this year were as high as 125 million yuan, compared with only 314,900 yuan in the same period last year..

Therefore, “The Trilogy of the Gods” has been regarded as a “life-saving straw” for Beijing culture. Beijing Cultural Announcement stated,The box office revenue of “Fengshen Part 1” is expected to be confirmed in the fourth quarter.

However, the previously announced investment of up to 3 billion yuan in “The Trilogy of the Gods” has always been a big mountain on the back of Wuershan and Beijing Culture.According to Securities Daily, a film critic told reporters, “The payback line for a general movie is three times the cost. If you invest 3 billion yuan, you need a box office of more than 9 billion yuan to pay back.” This meansThe second and third parts of “The Trilogy of the Gods” need a total box office of at least 6.5 billion to break even..

“Judging from the current status of the industry, investing heavily in movies is a risky move.” Zhang Yi, CEO and chief analyst of iiMedia Consulting, told reporters: “Big investments may not bring big returns, and there are many lessons learned in China. For example, the film released in 2014 “The Great Wall” released in 2016. But there are also positive cases, such as the “Wandering Earth” series.”

Zhang Yi said that film investment is mainly used in three aspects. The first is technology and shooting, the second is actor costs, and the third is marketing expenses. The key to the previous success of “The Wandering Earth” was its technical presentation and innovation. “”The Trilogy of the Gods” uses many new actors, and the investment in technology and marketing may account for a higher proportion.” said the aforementioned film critic.

However, according to a report by Red Star News on October 23,Director Wu Ershan said the editing of “Fengshen Part 2” has been completed“Because the second and third parts have increased in complexity in terms of visual effects and overall visual spectacle, we need to re-plan our production process and how to improve the quality of the entire movie.”

edit|Duan Lian Du Bo

Proofreading |Liu Siqi


Daily economic news is synthesized from Red Star News, Chengshi Interactive,, Securities Daily, announcements of listed companies, netizen comments, public information, etc.

The article is in Chinese

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